{"product_id":"bio-groom-super-whitening-dog-shampoo-cruelty-free-12-oz","title":"Bio-Groom Super Whitening Dog Shampoo – Cruelty-Free, 12 oz","description":"\u003ch2\u003eBrighten and care for light-coated dogs\u003c\/h2\u003e\u003cp\u003eBio-Groom's Super Whitening Dog Shampoo is crafted to help light-colored coats look brighter and cleaner between baths. It combines a gentle cleansing base with color-enhancing properties that nourish the coat while keeping skin comfortable, so your dog looks and feels fresh after each wash.\u003c\/p\u003e\u003cp\u003eKey ingredients work together to support a healthy-looking finish without harsh additives. Absorbable soy protein helps strengthen hair from tip to root, while subtle pearlescent brighteners add a natural-looking sparkle. The result is a coat that appears more vibrant with a soft, manageable texture after rinse and dry.\u003c\/p\u003e\u003ch2\u003eWhat makes this shampoo stand out\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003eAbsorbable soy protein strengthens hair from tip to root for a robust, healthy feel\u003c\/li\u003e\n\u003cli\u003ePearlescent brighteners help light coats appear brighter and catch the eye\u003c\/li\u003e\n\u003cli\u003eQuick-rinse formula reduces bath time without compromising cleanse or shine\u003c\/li\u003e\n\u003cli\u003eCruelty-free and derived from coconut oil for a gentle clean\u003c\/li\u003e\n\u003cli\u003eSoap-free and paraben-free, offering a mild cleansing experience\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch2\u003eGentle care with transparency\u003c\/h2\u003e\u003cp\u003eBio-Groom emphasizes responsible sourcing and clear labeling. The brand has been family-owned since 1971, expanding to a broad lineup of grooming products for dogs, cats, and horses. The emphasis on earth-conscious ingredients aligns with pet lovers who value ethical, transparent brands in their grooming routine.\u003c\/p\u003e\u003ch2\u003eReal-life use and practical tips\u003c\/h2\u003e\u003cp\u003eFor everyday bathing, this shampoo is designed to be gentle yet effective. It supports a clean feel without stripping natural oils, making it suitable for frequent use on light coats. It’s also a popular choice for pet parents preparing during photos or events when a crisp, well-groomed appearance helps make first impressions shine.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eWet the coat thoroughly, apply evenly, and work into a rich lather\u003c\/li\u003e\n\u003cli\u003eRinse thoroughly; repeat if a deeper cleanse is desired\u003c\/li\u003e\n\u003cli\u003eAvoid contact with eyes; towel-dry and comb as needed\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch2\u003eProduct details\u003c\/h2\u003e\u003cp\u003ePackage includes 12 fl oz per bottle in a single-pack configuration. The formula is cruelty-free and coconut-oil derived, with a focus on a gentle, effective clean that respects both pets and the planet.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is Bio-Groom Super Whitening Shampoo safe for puppies?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes—it's cruelty-free, soap-free, and paraben-free; use as directed for gentle baths.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Will this shampoo whiten all coat colors?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: It enhances light coats with pearlescent brighteners; results vary by coat condition.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Bio-groom","offers":[{"title":"Default Title","offer_id":40615252230273,"sku":"B00BUFVXXC","price":49.31,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0598\/4757\/3633\/files\/bio-groom-super-whitening-dog-shampoo-bottle_788ef62b-9142-4cac-af3b-e67184f6849b.jpg?v=1770711253","url":"https:\/\/petiva.ca\/products\/bio-groom-super-whitening-dog-shampoo-cruelty-free-12-oz","provider":"Petiva","version":"1.0","type":"link"}